Large corporations should have several press photos of their CEO.
They should have happy ones. Sad ones. Maybe even a remorseful one. And they should send the appropriate photo to major news outlets when big stories break. If they would do this, we wouldn't have to read a headline that says "XYZ CORPORATION TO LAYOFF 50,000 EMPLOYESS" and see a little square press photo of XYZ's CEO smiling ever again.